Inspired by 20 years of remarkable clients and countless strategic challenges, we move forward by bringing you EBIG Hub. 🎉
The all-in-one digital hub for smart, reasoned digital growth.

Plan smarter. Spend better.

The EBIG Digital Budget Planner helps you allocate marketing budgets by SMART RACE objectives — across Owned, Earned, and Paid channels.
The problem

Agencies and marketers waste time in spreadsheets and guesswork.

Solution

Our expert-based planner.

Simplifies budget allocations
Aligns budgets with
SMART RACE objectives
With fully customizable inputs
Calculates both ROAS and ROI

Key Features​

SMART RACE-based Planning

Align objectives to Reach, Act, Convert, Engage.

Owned/Earned/Paid Integration

Full multichannel visibility.

Team Time Allocation

Built-in roles (PM, Designer, Dev, Specialist).

Real Ad Platform Costs

Pre-filled cost estimates for Meta, Google, TikTok, etc.

Instant file Export

Generate client or management-ready budget pdf.

AI biggie Suggestion Mode

Get recommended channel splits by target KPI.

Use Cases

Agencies

Build and present media plans in minutes.

Consultants

Benchmark and optimize campaigns fast.

Education

Teach digital budgeting with real-world data.

Sneak peek

EBIG Packs

Free

FEATURES

Basic

FEATURES

PRO (AI Biggie)

FEATURES

Free

monthly
0 €

Recommended for Freelancers

Basic

monthly
0 €

Recommended for Small Businesses

PRO (AI Biggie)

monthly
70 €

Recommended for Agencies / Consultants

Free

yearly
0 €

Recommended for Freelancers

Basic

204 €
yearly
204 €

Recommended for Small Businesses

PRO (AI Biggie)

684 €
yearly
684 €

Recommended for Agencies / Consultants

EBIG FOR EDUCATION

Dedicated access for educational institutions, offering a special per-student price and free instructor licenses. Provides powerful tools for market research and digital marketing strategy, enabling hands-on, real-world learning in the classroom.

    FAQ

    What is the Digital Budget Planner by EBIG?

    It’s a professional budgeting tool that helps you plan, allocate, and optimize digital marketing budgets across Owned, Earned, and Paid channels.

    For agencies, consultants, marketers, entrepreneurs, and educational programs that need structured, ROI-driven digital strategies.

    Not necessarily. Basic marketing knowledge helps, but the tool includes guided steps for SMART RACE objectives, clear inputs for Owned, Earned, and Paid Media, and smart notifications to keep everything understandable. Automated formulas and filters ensure accuracy even for non-experts.

    Basic is fully manual and does not include real-time updates for resource rates or CPC/CPM values by industry and country. Pro adds AI Biggie, which automates budget allocation and provides up-to-date hourly rates, CPC/CPM benchmarks, and optimization suggestions.

    It suggests hourly rates, allocations via Owned, Earned, and Paid channels, and especially ad platforms CPC and CPM rates based on your country, industry, and objectives.

    Yes—export the full budget to PDF in one click from the final step (Budget Centralizer), and you can edit any budget later from Saved Budgets in your Account.

    Yes. AI Biggie can adapt hourly rates, CPC/CPM benchmarks, and expectations for 100+ industries and global markets. Niched and highly specific industries (e.g., healthcare) may require additional custom add-ons, which we are considering for future releases.

    It includes all AI features plus academic licensing, classroom support, and multi-student access.

    Not yet—multi-user collaboration is not currently available, but we are actively working on it and plan to include this feature in future releases.

    Not yet—scenario planning (“what-if”) is not currently included, but it is planned for a future release.

    All data is encrypted and stored securely; no strategic information is shared or used for training.

    Yes—Basic includes standard support; Pro and Educational include priority onboarding and assistance.

    Yes—you can use the Free plan to explore the core features and see which advanced options require a paid plan, including AI Biggie generations for allocations, hourly rates, and updated CPC/CPM benchmarks.

    Absolutely—you can switch plans at any time.

    AI Biggie updates industry CPC/CPM benchmarks, hourly rates, and platform insights continuously.

    Refund Policy
    Budget Planner subscriptions are billed in advance and are non-refundable once the service has been used.

    Refunds may be granted only in exceptional cases, such as:

    • Duplicate or incorrect charges
    • Proven technical issues that prevent core functionality

    You can cancel or downgrade your subscription at any time, and your plan will remain active until the end of the billing period.

    We encourage users to start with the Free plan before upgrading.

    EBIG Clients